What is Name And Likeness
There was a time not all that long ago when becoming world famous just wasn’t all that possible, but thanks to the rise of global mass media as well as the creation of the internet people are becoming so famous that they would get recognized in every region of the planet. This allowed famous people to get just rewards for their skills, but it also created a unique problem in that anyone could use their images for promotional purposes without having to obtain their consent and pay them accordingly.
Talking to someone at Coach NIL can reveal to you just how much your personal brand is worth, and a major component of the value of your brand would be your name and likeness. These two aspects are a part of your right to publicity, which basically gives you the ability to refuse or accept the use of your name and imagery in marketing campaigns as well as public events. You can make political endorsements with your name and likeness, and you can also get a job working for a marketing agency if you play your cards right at the end of the day.
You wouldn’t be able to get this much profit without some legal assistance though because of the fact that there are numerous loopholes that people would try to avail. A lawyer can make your right to publicity completely legal and binding, thereby giving you the chance to sue those who do not obtain prior permission. Companies can earn millions with your name and likeness, which would be extremely unfair if they don’t pay you for the privilege of being able to do so for the most part.